Social Media Strategy
Over two years of experience developing data-driven strategies to enhance brand presence and engagement for over 13 brands. Skilled in content planning and analytics to drive measurable results.
Social Media Strategy & Content Development
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Developed and executed social media campaigns to drive engagement and brand awareness.
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Created and managed content strategies for multiple brands, aligning messaging with business goals.
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Optimized organic and paid social tactics, resulting in improved reach and audience growth.
Analytics & Performance Optimization
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Monitored key social metrics to assess performance and refine strategies.
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Implemented data-driven content adjustments, leading to higher engagement and conversion rates.
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Doubled newsletter Open & Click Rates for an insurance agency through strategic content optimization
Brand Growth & Community Building
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Led rebranding initiatives, improving online presence and audience engagement.
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Coordinated cross-functional efforts to ensure consistent brand messaging across platforms.
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Managed content calendars, ensuring a balance of promotional, educational, and interactive content.